CYBERTRUCK America’s Top-Selling Vehicle Over $100K – Again

By Kevin Joseph

August 19, 2024

The Tesla Cybertruck remains a vehicle that sparks strong opinions, yet it undeniably enjoys widespread popularity.

In July, it topped the sales charts for six-figure cars in the United States, surpassing luxury brands such as Mercedes and Porsche.

Despite some unfavorable media coverage, the Cybertruck's distinctive charm has led to remarkable sales figures.

Based on Kelley Blue Book's data, buyers on average spent $111,018 on the Cybertruck, which managed to outsell all other high-end vehicles.

It's worth noting that despite the GMC Hummer EV's higher average price per unit of $111,242, it couldn't quite keep up with the impressive sales performance of the Cybertruck.

The Cybertruck's impressive performance, especially when compared to other trucks in its price range, is worth highlighting.

"The U.S. is known for its incredible diversity, and this extends to the auto market as well," shared Erin Keating, an executive analyst at Cox Automotive.

There are numerous affordable and excellent vehicle options available to consumers, even below the industry average, despite the presence of expensive and high-profile vehicles.

We often receive this feedback from our valued dealers: Regardless of the budget, we are confident that we can find a solution that meets your needs.

High-end gas-powered trucks are becoming increasingly expensive, but it appears that buyers who can afford it are leaning towards the Cybertruck.

Tesla also experienced a pleasant 11% rise in the average transaction price across its model range compared to the previous year.

The Cybertruck's success is a clear indication of the increasing popularity of unique and forward-thinking designs in the electric vehicle market, which is great news for EV enthusiasts.

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